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Falling Euro prices mean the OnePlus One is now dearer by another few bucks

Yash GargMarch 18, 2015

It’s no secret that the Euro’s value has constantly been falling. Today is perhaps the first of many price hikes that Chinese vendors will endow upon prospective buyers of their devices.

Hours back, OnePlus notified us that the One will now going to be a more expensive phone than what it was launched for in Europe. Back in April last year, it was announced that the One would cost €269/€299 for the 16GB Silk White and the 64GB Sandstone Black versions respectively. After the price hike, which comes into effect 25th March onwards, the phone will sell for €299/€349; at par on magnitude with its US$ pricing.

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While the price of future hardware may increase, OnePlus is committed to continue making razor thin margins on hardware. This includes the OnePlus 2 which can expected in the third quarter of this year.OnePlus

OnePlus also note that that the phone will be available for the original €269/€299 during next Tuesday’s open sale… and that pricing of accessories remains unchanged.

[ Source]

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About the author
Yash Garg
Yash is a blogger by profession, builder of things by passion and foodie by birth. You'll usually find him talking about technology, music, travel and the game of cricket on the streets of Pune when not busy writing or speeding his way through the country! Read more on retro handheld gaming on RETRO91
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March 18, 2015
they say : we will rise the price !
הם אמרו שהם יעלו מחירים
16GB Silk White – €299
64GB Sandstone Black – €349

Usually a smartphone gets a price cut after a year, not a price increase…
cuios
March 18, 2015
The fall of euro is not good for chinese producers because the price the europeans pay is higher with 25% in a year from 2014, I am very curious what will happen with mobile market in europe ,I see only two way for the market to remain at the same level : 1. the price of phones will drop or 2.the taxes for electronics will drop
- March 18, 2015
  The result is that no one in Europe is importing stuff from China anymore. Sales on my site dropped to zero.
  - Marius Cirsta
    March 19, 2015
    I can actually confirm I haven’t really bought anything from China since the euro dropped so much.
    I know Chinese don’t rely just on EU buyers but it’s probably affecting them quite a bit.
    I can understand small currency variations by 25% in a couple of months … it’s ridiculous.
    - March 19, 2015
      The EZB is the cause of this massive drop with their 1 trillion euro rescue plan. They really screwed up here. Now the bad exchange rate isn’t only an issue for some manufacturers who got hold on European markets, but for local resellers and even us bloggers as well. I talked to a couple of guys, resellers will have to increase their prices soon if the EUR value doesn’t go up again. The problem is: No one gonna pay higher prices, as they can get brand products for the same amount of cash now. It also is a serious issue for us professional china-tech bloggers focusing on Europe. Of course we are doing our job because we love it, but money still has to play a role. After all we are dedicating most of our time to that stuff, and – let’s face it – that just isn’t possible without revenue. I for myself operate in loss-mode since December 2014 due to the dropping EUR value. I don’t want to complain about that here, it’s just so you see how many problems this mess does cause.
- antidumb
  March 18, 2015
  it isn’t fall of euro, it’s rise of dollar, it happens to all currency.
  i’m just amaze with America how they do that increasing so much value in only about 4 months
  price actually just the same because chinese phone not much using imported part from USA. the price will raise if only you pay with dollar and the price drop if only you’re american citizen
  - Xalis
    March 18, 2015
    True, I’m having a hard time right now because my currency lost about 25% of his value vs the dollar in just 4 months, that’s like a 50% profit lost if I keep the Dec 2014 prices, and in fact I have lowered them a bit since no one is buying, everyone is scared due the sudden dollar changes.
  - highwind
    March 19, 2015
    No offense but you obviously don’t have a clue about what are you talking here… the EZB took drastic steps to weaken the Euro (basically they bought depts of European countries) because the inflation rate dropped under 1% and was about to change to a deflation.
    It has absolutely nothing to do with the US economy or dollar. You can easily see that when you compare both (USD and EUR) to a third, very solid currency like the “schweizer franken” (currency of Switzerland)
    Oh and just in case you wonder why someone wants to weaken its own currency: because it boosts your own countries exports when other countries can buy them for cheaper… And most European countries, especially Western European, are very strong export countries.

Angry Mobile Nerd
March 18, 2015
Also, the RMB getting stronger means Chinese phones are only going to get more expensive overseas as the exchange rates become less favorable.
Riccardo Benzoni
March 18, 2015
as the device is “aging”, they could have kept the price as it was and state this to the press, saying that they don’t want to charge the drop of the valute to the customers, since they are “marketing addicted” this could have helped their image even more and would have recovered the minor loss of the conversion rates with more sales…

Ert
March 19, 2015
oneplus one is so damn expensive,
you just cant compete with mediatek 6752 devices at this price tag.
If qualcomm is expensive just drop it, doesnt worth it anymore imho.
asd
March 19, 2015

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