Are these reasons enough for you to want to buy the UMi Touch?


umi touch real photos

We’re are still waiting and waiting for the UMi Touch to finally touch down and be available to buy, but for those of you not sure about the phone, UMi are trying to tempt you over by pointing out some top features of the phone.

If you can look past the Meizu clone design, the UMi Touch does actually offer some great features, well at least on paper.

The metal unibody phone has a front fingerprint scanner beneath a physical home button. This position was actually voted the most preferred by GizChina readers in a recent poll.

UMi are also touting the all alloy unibody design which they say used the ‘Golden Ratio’ to create the most attractive and comfortable smartphone available. The finish will be either in grey, silver or gold.

A huge battery is tucked up inside the Touch. At 4000mAh its the same size as the battery in the Xiaomi Redmi Note 2, and wth the latest Android OS it promises decent battery life.

Speaking of the battery performance, much of those claims come down to the use of Android 6.0 Marshmallow on the phone out of the box.

Gizchina News of the week


UMi are claiming the cameras in the Touch are ‘brilliant’. The rear is a Sony IMX328 sensor, a model we still cannot find any information about, while the rear is a 5 mega-pixel camera from Hynix.

Not an unusual feature on a Chinese Mediatek phone, the UMi Touch boasts support for dual LTE SIM cards or a single SIM and micro SD card up to 128GB in size.

The final stand out feature that UMi are talking about is the pricing. Sure at $179.99 the retail price does sound attractive, but it’s all relative really.

So do these UMi Touch features have you reaching for your credit card, or are you (like us) waiting to see the phone launch and get some first hands on impressions with the phone before you make the investment?

Disclaimer: We may be compensated by some of the companies whose products we talk about, but our articles and reviews are always our honest opinions. For more details, you can check out our editorial guidelines and learn about how we use affiliate links.

Previous Mystery Qiku smartphone sighted on Antutu with Snapdragon 820 chipset
Next Oppo R9 Plus Antutu tells of dual 16 mega-pixel cameras

50 Comments

  1. petarr90
    March 9, 2016

    redmi note 3 has 4k mah, not note 2, please correct it.

    • bizjonny
      March 9, 2016

      yeah you are right! :p

  2. Young
    March 9, 2016

    Believe and trust UMI at your own peril.

  3. metalboyz
    March 9, 2016

    at the same retail price, what makes people prefer this thing than meizu metal?

    • Jacogerni
      March 9, 2016

      i dislike maizu becuase their flyme os is suck

      • VMortens
        March 9, 2016

        Change the launcher then and stop bullsh*ng. Flyme is a really nice shell. It may not look like pure android, but it is snappy and reliable.

      • metalboyz
        March 9, 2016

        well, meizu have bigger community, that mean there will be a regular update for the flyme, and there will be many other ported rom.

  4. bizjonny
    March 9, 2016

    i’d choose it because of the battery and fingerprint scanner. front fingerprint is exactly i feel the most convenient spot. and i think 4000mah could make me survive for full day

  5. Jacogerni
    March 9, 2016

    wow it looks damn sexy in the video! a sexy metal master???

  6. Adam Irvine
    March 9, 2016

    I got one for £76 from TomTop a couple of weeks back with the coupon code that was put up here…

    I’m looking forward to seeing what that money has got me haha…

    • Jacogerni
      March 9, 2016

      what!???? 70 ponds! this is insane! i mean dont get me wrong, the 179 is already a decent price for me over the design material and my favorite android 6.0 rom without any pre-install app

      • Adam Irvine
        March 9, 2016

        Ye this is why I went for it straight away, I saw the coupon and the price it gets it down to and thought, that’s a no-brainer for a backup phone…

        My experience with Umi is like this…

        My Dad has a Umi Zero, had it since launch, it works fine except for one little bug… The capacitive buttons every now and then decide to stop working and a hard reboot will fix this (not really a fix) This did bug him for quite some time until I decided enough was enough and googled the cr@p out of it… Found that with an easy 1 line edit in the build.prop file I could turn on on screen buttons, did it and he’s happy with it again now 🙂

        So ye, Umi might not have got everything right in the past and I con’t comment on the other phones they have chucked out but they’re really not that bad! I imagine Elephone are / have been far worse!

        • petarr90
          March 9, 2016

          Actually, I owned p6000 for six months or so last year, and passed it to my dad, I can say that it is an excellent device with stock 4.4, but Elephone in all their wisdom decided to not give it a gyroscope and OTG (at least not without external power supply) which bugged me more than I expected.

    • Inti Energia
      March 9, 2016

      Adam, I did the same thing and, like you, am waiting for this to be finally delivered, probably end-April. It goes against my policy of no pre-sale purchases from dodgy chinese resellers, but, at that price with these specs it was too good to pass up. I am a bit wary of TomTop although I have bought one phone from them in the past and it went fine. Let us know how your experience goes.

  7. gelete
    March 9, 2016

    I think that is a nice price for specs that we can find for this phone. Now there are different new phones with fingerprint on back side and I prefer to having in front side because is easier to use. And battery is perfect!!! I was waiting for a good phone with a big capacity battery!!!

  8. Assefa Hanson
    March 9, 2016

    ummm umi is a hit or miss company, why didnt they clock the cpu at 1.5ghz id rather buy the cubot cheetah phone just because cubot is a more reliable brand

  9. xiaomiminote
    March 9, 2016

    well this is not about umi this is about all other brands like umi, but exactly there are brands like umi they are creating device to keep the market active. so overall, at the end, i think customers are the real beneficiary.

  10. Semi
    March 9, 2016

    Brilliant design, quite balanced specs, camera seems quite promising. front
    fingerprints and huge battery are two big plus. Won a code for it,
    cannot wait to test it!

  11. Milo
    March 9, 2016

    Android 6 out of the box, big battery and killer design, like this phone!

    • uuaeo
      March 9, 2016

      now almost all smartphone is with Andorid 6.0, i saw that Touch will be with some roms, like miui, win8,flyme and 360os…waitting…

  12. emax
    March 9, 2016

    The $150 price tag is still an exceptional offer. This is a sturdy metallic phone with a high capacity battery. You don’t need to carry those battery packs anymore. The bottom-front-center fingerprint sensor is not just a security device but gives you the easiest and fastest way to unlock your phone using one hand only. And which competitor delivers their smartphone with an installed Marshmallow out of the box at this price. I think, no one of them. Just more 11 days and this miracle will be ready to be shipped. You shouldn’t wait anymore to make an order.

  13. TarhonyaSzelet
    March 9, 2016

    I think this is a really well balanced smartphone. The performance of the 8-core MT6753 SoC with 3GB RAM is quite enough for an FHD screen and for virtually all applications while it comes with the most up-to-date Android out of the box. The low-cost but still enough powerful processor can keep the price of this stuff at a low level, while you get a really high capacity battery that can ensure a whole day working even for the most hardcore users. The astonishing Sony Exmor camera and the front side fingerprint sensor are just some additions that you normally can expect from high-end smartphones only.

    • narro
      March 9, 2016

      I think this is a really well balanced smartphone too!

  14. sytix
    March 9, 2016

    Super demanding design and materials (it doesn’t look cheaper than an iPhone 6), big battery, enough power for most apps, micro SD extension or dual SIM, thumb operated fingerprint sensor, the most recent Android OS, and now you can pre-order it for 150 bucks. I think that offer is unbeatable.

    • fernado
      March 9, 2016

      i bought one! i am waitting for the shipping…they said it will be shipped until 20th

  15. Wikez
    March 9, 2016

    Pretty nice phone, the best from Apple, Meizu and Xiaomi mixed in one design. If camera performances are nice, I’ll get it.

  16. jimberkas
    March 9, 2016

    i like the looks of it and the hardware seems good on paper. but this being UMI, I wouldn’t buy it without real life reviews, unless I got it for $100 like some on this thread.

  17. March 9, 2016

    Looks like Spam Central here….

    • jimberkas
      March 9, 2016

      agreed. i see the exact same spammers on the other giz website.
      bummer, i have generally appreciated the comments almost as much as the posts. i suppose it was just a matter of time really

  18. MitsosDaBest
    March 9, 2016

    UMi is not a serious company… I will never get anything from them again! I have a UMi eMax Mini and it’s a terrible phone, it’s already 5-6 months on market and UMi doesn’t care to give any Updates…

    • TarhonyaSzelet
      March 10, 2016

      I also have an eMax mini and it works pretty well in every condition except WiFi tethering. Some updates and custom ROMs are available, although that’s not really easy to make the update process done.

      • MitsosDaBest
        March 10, 2016

        I installed a ROM I found on UMI Community Forum and now the phone is worse than it first was! Now I have more languages with this ROM, but sometimes the phone gets very hot for no reason and then it crashes and restarts, there is huge battery drain (after crash and restart, 50% can be 30%), the games lag very much, many times everyday the home Wi-Fi is connected and I don’t have internet access, the speaker ringing is very loud at the lowest level and many more bugs… There is only 1 ROM available (this), plus a CyanogenMod that is not good. We are so doomed!

        My conclusion: I’ll never buy a UMi phone again and I’ll never buy a Snapdragon phone again (I had only MTK’s until now)… =P

        • Nilzie
          March 12, 2016

          you flashed a third party rom and blame umi?

          • MitsosDaBest
            March 12, 2016

            The original ROM had many problems and I installed an Update for this ROM and it’s still a very bad phone… I removed the SD Card, now the phone is a little faster and games don’t lag so much, but still many problems remain and I want to smash it on the wall… There is no way to fix the problems so far.

  19. Quiada
    March 9, 2016

    Touch looks like Meizu so much,haha~ i can acepte it, because i like meizu’s design

    • falerituda
      March 9, 2016

      meizu is more beatiful than xiaomi, meizu is looks like apple too

  20. Haaave
    March 9, 2016

    i voted front fingerprint scanner. i tried it and i perfer front fingerprint scanne

    • Varen
      March 9, 2016

      i like front fingerprint too! much better touch and comfortable

      • Fabio
        March 10, 2016

        And i guess side-mounted fingerprint is better, it’s always next to your figner.

  21. jorgi
    March 9, 2016

    I want a gold one, i saw the photo in forum.

  22. ann
    March 9, 2016

    4000mAh is enough for one day?

    • Henrry
      March 9, 2016

      for me, it’s enough. I used 2500 mah now, support me until dinner.

  23. Disco Dancer
    March 10, 2016

    UMI Rome was fingerprint magnet so I’ll wait for confirmation on nano coating on this one. Really a blocking for me to be a usable phone.

  24. Aaron
    March 10, 2016

    Umi is not an honest business, always make nice pictures, but the actual phone is not so, I hope Umi can pay attention to this issue, that you are the customer’s consumption credit, which can cause you perish.
    https://www.youtube.com/watch?v=oPpOO1S5yNM

    • Windows 10
      March 10, 2016

      The most annoying is that they never update software.

      • Aaron
        March 10, 2016

        ROM that their propaganda, it is estimated is a lie, they simply will not be honored, you can continue to watch them, see if they will not fulfill its promise.

  25. Windows 10
    March 10, 2016

    Thanks and i’m waiting for Ulefone Future. Umi touch is nothing but a pile of specs and Ulefone Future will have side-mounted fingerprint scanner and bezel-less display, at least.

  26. Guns 'n' Vegetables
    March 10, 2016

    hi, UMI, better spend the money making phones better than doing the ridiculous 3D animation, which will not save you.

  27. March 11, 2016

    You say that the battery is the same size as the Xiaomi Redmi Note 2 – I think you meant Note 3?

  28. Nilzie
    March 12, 2016

    unless they screw up with the camera or something else, this phone will be amazing