When it comes to the feature phones, Reliance Jio produces some of the best one out there under its JioPhone lineup in its home country. After tasting a tremendous success of JioPhone and JioPhone 2, it seems like the telecom company is all set to introduce its third-gen feature phone to be called Jio Phone 3 4G. In an attempt to gain back the lost market, Reliance Jio has reportedly partnered with MediaTek to make its devices more attractive to the consumer. Apart from this, the report also throws in some light on the expected launch date.
Jio Phone 3 4G Expected Specs and Launch Date
At the time of writing this article, there is not much known about the upcoming feature phone. Although it is quite confirmed that the device will make use of one of the MediaTek’s processor. Coming from the Economic Times, the report states that both the companies are on the verge of launching a brand-new 4G feature phone in the Indian market. In fact, we might see the official launch event happening later this month. Just like the previous feature phone, Jio Phone 3 4G is going to run on the KaiOS with the support of Google Assistant.
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Initially, MediaTek was planning to work with Reliance Jio to launch an entry-level Android Go-based smartphone under the Lyf brand. Instead, both the brands shifted their focus towards a 4G feature phone. For those who’re unaware, Reliance Jio currently uses chipsets from Qualcomm and Unisoc for their already launched feature phone. It would be quite interesting to see how the future MediaTek-powered Jio Phone manages to perform. Above all, we might also see a dedicated chipset for feature phones from the Taiwanese manufacturer.
Coming to the launch date, we might see the feature phone going official on August 12 along with Jio GigaiFiber. If you’re unaware, Reliance Jio has scheduled its 42nd Annual General Meet on August 12.
Reliance Jio’s Slipping Market Share
Even though Reliance Jio is doing significantly well in the telecom sector, the same can not be said for its handset industry. With Lyf already thrown out of the scene and slipping share of Jio Phone, Reliance Jio needs to re-evaluate its current business strategy. The previous report suggests the share of Jio Phone has dropped from 47% to 28% in the April-June quarter this year. We’ll have to wait and see what the telecom company has in stores for us and how it will try to compensate for the sudden plunging of shares.
