iMessage on the Android platform does more harm than good – Apple


The lawsuit battle between Apple and Epic Games is about to begin in May. Epic stated that Apple’s commission policy and monopoly model have forced consumers to bear high replacement costs, thereby locking in users.Ā Epic also sued Apple that the move not to bring iMessage applications to the Android platform is also suspected of being a monopoly.

imessage

According to reports, Apple’s director, Eddy Cue, explains that Apple can open the Android version of iMessage to improve compatibility. However, there is no need for this because theĀ disadvantages outweigh the advantages.

In a court document, two Apple employees also explained the reasons for not bringing this service to Android.Ā Apple stated thatĀ as early as 2013, it had decided not to develop an Android version of iMessage.Ā Appleā€™s senior vice president of software engineering previously stated that ā€œiMessage on the Android platform will only help parents use iPhones and families where children use Android phones, but this user group does not account for the majority.ā€

iMessage on Android will harm Apple

As early as 2016, a former Apple employee commented that ā€œthe biggest obstacle to leaving the Apple ecosystem is iMessage, which will keep users firmly locked in the Apple ecosystem.ā€ However, Appleā€™s Phil Schiller said that bringing iMessage to Android will hurt Apple more than it will help Apple. There is an email detailing the reasons.

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Epic Games has also sued Apple for its monopoly on the mobile software market. The gaming company claims that Apple is abusing users and company’s rights. Developers need to use the Apple App Store to publish games and need to pay transaction fees. Apple rejected the above allegations of Epic Games in a court document because platforms such as Nintendo and Microsoft Xbox have similar policies.

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The lawsuit will be heard in the Oakland District Court of California in May this year. Cook, Apple Software Senior Vice President, Craig Federighi, and former marketing director, Phil Schiller will testify in court in person. Other Apple executives to testify are in the list below

Apple’s and Epic’s witnesses for this case

Apple’s list of witnesses also includes

  • App Storeā€Œ Vice President, Matt Fischer
  • Head of Fraud Engineering Algorithms and Risk, Eric Friedman
  • Director of Commerce and Payments, Eric Gray
  • Game Development Manager, Mark Grimm
  • Other employees in marketing, developer relations, as well as other fields

Epic Games witnesses include

  • Epic Gamesā€Œ CEO, Tim Sweeney
  • Employees of Epic Games

Other third-party witnesses include

  • Facebook
  • Microsoft
  • Nvidia
  • plus iTunes chief Eddy Cue
  • Former iOS software chief, Scott Forstall

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