Snap CEO Evan Spiegel unveiled the company’s first augmented reality glasses at a virtual developer event called the Partner Summit on Thursday. The device has received a futuristic appearance, as well as a fairly rich functionality for its dimensions.
The company’s first two generations of smart glasses, released in 2016 and 2018, looked like sunglasses and had a camera in the corner of the frame. With its help, it was possible to shoot videos, and later photos, which could then be transferred to a smartphone and published on Snapchat or another social network. The new generation Snap glasses were created by the secret hardware division Snap Lab; which is also developing a camera drone.
New glasses, called AR Spectacles, equipped with two displays with automatic adjustment of brightness up to 2000 cd/m2, as well as optical waveguides, which are able to impose on the real images to the AR environment effects created with Snapchat software tools.
The two front cameras use Snap software to automatically detect physical surfaces and place AR effects; in a way that doesn’t interfere with the actual display of the world. The device also has four microphones, two stereo speakers and a touchpad for control. The functions of the glasses can be controlled using voice commands by saying “Hey Snapchat”.
The glasses weigh 134 grams, more than double the weight of the previous version; but much less than Microsoft’s Hololens AR headset. The battery life of smart glasses is only half an hour. This once again confirms that the device is not intended for the consumer market; but is intended for developers creating augmented reality effects for Snapchat using the Lens Studio app.
The company also announced at the event a range of new augmented reality e-commerce features and new tools for social media contributors.