Recently, a Twitter user, @dylandkt disclosed that Apple is developing two monitors. They will be more suitable for ordinary users that ought to be much cheaper than the Pro Display XD monitors currently on sale.
🧵Thread 1/4: There are three LG made Displays encased in unbranded enclosures for usage as external monitors that are in early development. Two of which have the same specifications as the upcoming 27 inch and current 24 inch iMac displays.
— Dylan (@dylandkt) December 15, 2021
The Pro Display XD monitor currently sold by Apple is extremely expensive. The standard glass version costs $4,999 and the Nano-texture glass version comes at $5,999. Moreover, their accessories are not cheap as well. The Pro Stand is priced at $999, and the VESA mount adapter is priced at $199.
Such a high price also prevents Pro Display XD displays from entering the mass consumer market. As a result, only a few professional image workers would consider this display.
Of course, the Pro Display XD monitor itself is built for professional users. It comes with extremely high quality, 6K resolution, 1 billion colors, 1600nit brightness, 1000000:1 contrast ratio, DCI-P3 wide color gamut, etc.
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Apple’s upcoming display is expected to be closer to ordinary consumers in terms of specifications. The mentioned two monitors will be designed based on the current 24-inch and 27-inch iMac products. They will adopt the same appearance, but with the host part removed.
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The screen quality is also far from the Pro Display XD display. Our protagonists will sport a 4.5K Retina display with a maximum brightness of 500 nits. Also, they will support 1 billion colors, DCI-P3 wide color gamut, and True Tone technology.
In addition, Apple is popularizing mini-LED backlight and ProMotion adaptive refresh rate technology for its top-notch products. The two upcoming display products are likely to come with these two technologies.
However, according to Apple’s strict product positioning distinction, we guess only the top 27-inch version of the display will use these two new technologies.
In terms of price, according to Apple’s brand tonality, they will be premium products. Therefore, they will still cost high.
Although the price is not cheap, compared to other products of the same type, Apple’s advantage may lie in the linkage with its own products and the adjustment of the color quality of the screen.
As the tipster says, they are designed by LG Display. Apart from the Apple monitors based on the 24-inch iMac and the 27-inch iMac, there will be the third model with 32 inches of diagonal. It could sport a custom chip — potentially released as a successor to the Pro Display XDR. At the moment, three displays are housed in unbranded enclosures. But they will get the Apple branding at the end.