The smartphone market is very complex and different manufacturers thrive in different markets. Samsung thrives globally, Xiaomi thrives in India, Apple thrive in the U.S. / North America., Oppo and Vivo thrive in China / Asia and so on. However, which brand thrives in Nigeria / Africa? Have you heard of Transsion Holdings? This is the brand that thrives in Nigeria as well as the African smartphone market at large. This brand has been dominating the African smartphone market for several years.
If you have not heard about Transsion Holdings, then you might have heard of its sub-brands. Transsion Holdings is responsible for Techno, Infinix and iTel smartphones. While the iTel brand releases mostly low-end smartphones, the Infinix and Techno brands release mostly flagship and mid-range smartphones respectively.
Transsion Holdings – a Chinese smartphone conglomerate
“Transsion” is a Chinese mobile phone brand which has been thriving in the African smartphone market for years. Most of its mobile phones are mainly low-end configurations little wonder it also sells pretty well in the Indian smartphone market. However, Transsion Holdings do not want to remain in the low-end market. The company is now trying to penetrate into the flagship and high-end smartphone market with fairly decent specs.
In addition to the smartphone space, these brands also dominate the feature phone segment. On Google Trend, their search result isn’t so high and the reason is not far-fetched. Transsion Holdings has a very strong physical presence in the African smartphone market. Thus, many people do not need to go on Google Search to get the information that they need. They can simply walk into a shop and get all relevant information first-hand. The physical presence and presence of repair components are some of the reasons for its decent performance in Africa.
Gizchina News of the week
According to @ChinaSecuritiesNews, Transsion Holdings’ high-end models will come with MediaTek’s next-generation flagship 5G mobile platform chip, Dimensity 9000+. Most likely, the Transsion smartphone to use this chip will be in the Infinix brand. However, there is no official report on the smartphone to come with this flagship processor.
Dimensity 9000+ details
The Dimensity 9000+ is the new flagship processor from MediaTek. It is further strengthened on the basis of the Dimensity 9000. It is the first echelon of the current Android camp and the top flagship. The Dimensity 9000+ increases the frequency of a single super-core X2 from 3.05GHz to 3.2GHz. However, the three large-core A710s maintain their 2.85GHz frequency. Also, the four small-core A510s maintain their 1.8GHz frequency. Officially, the performance 5% better. Furthermore, the GPU is Mali-G710 and the company claims that the performance increases by 10%. This chip also uses TSMC’s 4nm process just like the previous generation.
Dimensity 9000+ is basically the same as those of the Dimensity 9000. The improvements are as follows
- Dimensity 9000+ (using ARM’s v9 CPU architecture and 4nm octa-core process). CPU performance increases by 5% while GPU performance is increased by 10%
- The frequency of Cortex-X2 large core increases from 3.05GHz in Dimensity 9000 to 3.2GHz
In terms of running points, the Dimensity 9000+ has a single-core score of 1322 and a multi-core score of 4331. It also surpasses the Qualcomm Snapdragon 8+ Gen 1. The first smartphone with this chip will launch in Q3 this year.
Other specifications remain unchanged, such as LPDDR5X 7500Mbps memory, APU 590 AI unit, HyperEngine 5.0 game engine, Imgiq 790 imaging technology, MiraVision 790 display technology, R16 5G baseband (three-carrier aggregation/downlink 7Gbps/UltraSave 2.0 power saving), Wi-Fi 6E 2×2, Bluetooth 5.3, and more. According to the official introduction, the Dimensity 9000+ will be launched in Q3 this year. At that time, the high-end flagship of Transsion should be launched. Furthermore, other Chinese brands such as Xiaomi will also launch corresponding models at the same time.
