Since new management assumed control of Twitter, social media keeps going through changes. Recently, some users have noticed a new change, a sudden change. If you try to view a tweet without having a Twitter account or logging into your existing account, you will not be able to see the Tweet at all. The social media platform appears to be blocking unregistered users. If you want to see what social media has to offer, you will need an account.
Now Visitors Need an Account to See Twitter’s content
Other members at GizChina have tried signing out of their Twitter accounts to see the behavior. We can confirm the change, which has been observed on both desktop and mobile platforms. Previously, it was possible to see the content, albeit on a limited basis. You would be able to see some Tweets on a particular post, but the social media would throw a prompt asking you to sign in or log in. Now, when unregistered users attempt to access the site, they are immediately greeted by a sign-in prompt.
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The update came suddenly, and according to Elon Musk, this is a “Temporary Emergency Measure“. Social media went through many problems in the past few months due to the reduced workforce. Perhaps, this is just a bug or security problem that will be fixed soon. If it’s a permanent change, we expect Twitter to issue an official statement soon.
If Twitter opts for keeping this behavior, it would be an aggressive turn to convert visitors into Twitter users. The impact of this policy on Twitter users and visitors remains uncertain. The user experience on Twitter has been changing constantly. For some users, these changes came for the worse. Therefore, there is a wave of users who are starting to consider alternatives. While die-hard fans of social media keep their loyalty, the constant changes are quickly deteriorating the user experience for those that are uncertain if they should continue on social media.
