Asus has recently been the subject of rumours that it will be discontinuing its Zenfone line of smartphones. However, the company has categorically denied these rumours and confirmed that it will continue to produce successive models alongside its ROG Phone. Let us now take a look at the details of the report including the reason for the response from Asus.
The Rumours
A few days ago, there were reports that Asus would dump its Zenfone line. The reports claim that the company will discontinue the series amid an internal restructuring. This report was quickly picked up by several news outlets. Many users who love the Zenfone series began to worry that their favourite smartphone series would be disappearing.
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The Response
However, in a twist of events, Asus released an official statement to address the reports. The company clearly stated that the rumours that it will discontinue its Zenfone series are not true. The company has confirmed that the Zenfone 10 will not be the last generation of the Zenfone line and that it will continue to produce successive models alongside its ROG Phone. Asus has also reaffirmed its commitment to the smartphone market, stating that it will continue to innovate and bring new products to market. For consumers who are fans of the Zenfone line, this news should come as a relief. It means that they can continue to purchase and use Zenfone smartphones without worrying about the brand disappearing. It also means that they can look forward to new models being released in the future.
Conclusion
Asus has debunked rumours that it will be discontinuing its Zenfone line of smartphones. The company has confirmed that it will continue to produce successive models alongside its ROG Phone and that it remains committed to the smartphone market. For consumers, this news should come as a relief especially for those that love the Asus Zenfone series.