HMD continues to expand its portfolio with the introduction of new models. The latest one to hit the market is the HMD Pulse+ Business Edition. The HMD Pulse+ Business Edition stands out as a niche offering tailored specifically for professionals. Its strategic focus on business-centric features signals a potential shift in industry trends toward catering to specialized user needs in an increasingly digital workplace. In this article, we will check out each aspect of the smartphone to help you decide if this smartphone is suitable for you or not.
Design
The design of the HMD Pulse+ Business Edition closely resembles that of the original Pulse, boasting a minimalist aesthetic. It has a square camera module on the back providing a neat look. The phone is 8.45mm thick and weighs around 187g. The phone gets a subtle color option: Midnight Blue. It is an ideal color for professionals, offering an elegant and understated look. Overall, the Pulse+ Business Edition offers a sleek design that does not appear too loud.
HMD Pulse+ Business Edition Specifications
HMD has officially released the datasheet of the Pulse+ Business Edition revealing the specifications. It features a 6.56-inch IPS panel with a resolution of 1612 x 720 pixels. The phone lacks a FHD+ experience, but still gets a 90Hz refresh rate. The HMD Pulse+ Business Editon runs on Unisoc T606 chipset. It is an 8-core chipset focusing on the budget market. This chip will provide day-to-day usage, but users should not expect demanding tasks like gaming. After all, the users of the phone would focus more on tasks such as email, and document editing.
There is a dual camera setup on the rear featuring a 50MP primary sensor. On the front, an 8MP shooter is present for selfies and video calls. The camera of the phone has built-in features such as Super Night + Tripod Mode, FlashShot, AI HDR, and Skin tone optimization. Finally, there is a big 5000mAh battery providing a long-lasting experience. In the software department, the phone rocks Android 14 out of the box. HMD has promised 2 years of OS upgrades with this model. For connectivity, the phone has NFC, WiFI, Bluetooth 5.0, and a USB Type-C 2.0 port.
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Features & Highlights
So far, we’ve delved into the standard specifications commonly found in the smartphone market. Yet, several new features set it apart:
- Firmware-Over-The-Air (FOTA) service: This feature allows companies to efficiently manage and update Android apps on all their devices through a single platform. It provides enhanced flexibility and control over software deployment.
- Extended Support: The phone comes with 3 years of warranty time. It also gets 5 years of security updates making it future-proof.
- Security Features: The network lockdown and biometric identification disablement are crucial for professionals handling sensitive information. It also provides an extra layer of security against potential breaches.
- iFixit: The phone features an in-house repair program where the phone can be self-fixed easily with spare parts. Users can also opt for DHL Express Door-to-Door Care for professional repair.
Pricing of HMD Pulse+ Business Edition
HMD Pulse+ Business Edition comes at €199 (~$216). It has 6GB RAM and 128GB internal storage. The phone is available to purchase in Europe. For details, visit HMD’s official website.
Focus on the B2B Segment
There are not many smartphone manufacturers aiming for the business niche. This makes the HMD smartphone stand out as a unique offering in the B2B segment. The Pulse+ Business Edition offers a compelling combination of affordability and essential business features. Its specifications may not match the high-end offerings of premium smartphones. However, the competitive pricing and robust feature set make it a good option for budget-conscious professionals. For example, the phone misses out on an FHD+ Display which is available in many other devices at similar prices. However, a typical phone does not offer the unique business features like the HMD’s phone.
Conclusion
In this article, we checked out each aspect of the HMD Pulse+ Business Edition smartphone in detail covering its design, specifications, and features. This phone focuses on enterprises and HMD seems to be targeting the B2B model with this particular set. The unique set of features such as FOTA make it stand out from the rest of the crowd. In conclusion, for businesses looking for a cost-effective yet capable device, the HMD Pulse+ Business Edition presents a compelling option worth considering.
