OpenAI has launched a new AI-powered search engine called SearchGPT. This development has caused a stir in the tech world, particularly impacting Google, whose parent company Alphabet saw a 3% drop in stock value.
Key Features
- Prototype Release: SearchGPT is currently a prototype available to about 10,000 users and publishers.
- Information Summarization: Instead of linking directly to websites, SearchGPT summarizes information and provides short descriptions with attribution links.
- Interactive Search: Users can ask follow-up questions and access related links via a sidebar.
- Publisher Control: Publishers can manage how their content appears in search results and can opt out of using their content to train OpenAI’s models.
Example Usage
A search for musical festivals in Boone, North Carolina, in August will provide a list of festivals with descriptions and links to their websites. Additional relevant information, like event schedules or ticket sales, appears in a sidebar.
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Impact on Alphabet’s Stock
The announcement of SearchGPT led to Alphabet’s stock dropping to $167.32, a new low for 2024. This shows the market’s concern about potential competition in the search engine space, where Google has long been dominant. OpenAI intends to integrate the best features of SearchGPT into ChatGPT. However, the timeline and specific features to be included are not yet clear.
Background
Speculation about OpenAI’s entry into the search engine market has been around for a while. In May, Bloomberg reported that OpenAI was developing a search feature for ChatGPT to compete with Google and other AI search startups. OpenAI has been actively recruiting talent from Google to support this initiative. OpenAI has partnered with several major publishers, including the Associated Press, the Financial Times, and News Corp, to enhance its AI models and provide accurate search results.
What’s Next?
The duration of the testing phase for SearchGPT and its wider availability remain unknown. The tech community is keenly observing how this development will affect the search market and user adoption.
Conclusion
The launch of SearchGPT marks a significant move in the competition between tech giants. With its innovative approach to search functionality and user experience, OpenAI is positioning itself as a strong competitor in a market traditionally dominated by Google. The future of internet searches could see significant changes as this competition unfolds.
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