HONOR is expanding into Indonesia, one of Southeast Asia’s fastest-growing economies. This move marks an important step in the company’s plan to increase its global presence.
In 2025, HONOR will introduce around 30 products to the Indonesian market. The product range will include smartphones, tablets, PCs, and wearables. The first batch of products will launch in the first quarter of 2025. HONOR also plans to open more than 10 HONOR Experience Stores in the country during its first year. These stores will give Indonesian consumers a chance to explore the brand’s innovative technology.
This expansion follows HONOR’s impressive growth globally. In December, the company’s overseas sales surpassed 50%. This shows HONOR’s increasing success outside its home market. Indonesia will be a key part of HONOR’s growth strategy moving forward.
HONOR has also made waves in the high-end tech market. According to Canalys, HONOR ranked among the top five brands in the global high-end smartphone market in the third quarter of 2024. This refers to products priced above $600. HONOR’s focus on premium products has allowed the company to stand out in a competitive market.
With its entry into Indonesia, HONOR aims to offer consumers a wide range of cutting-edge products. The company is committed to meeting the diverse needs of Indonesian customers. By launching both products and retail stores, HONOR is set to make a significant impact in the local market.
So, This move is part of HONOR’s larger goal of expanding its global footprint. The company is focused on long-term growth and success in key international markets like Indonesia.