Two decades ago, Google co-founder Larry Page had a simple idea that revolutionized how we navigate the world. He captured street-level videos with a camera and asked his team to explore its potential. This marked the beginning of Google Street View, now a key feature in Google Maps, which serves over 2 billion monthly users.
Smarter Maps with New Cameras
In 2022, Google created a new Street View camera. This camera is smaller and lighter than before. It can attach to any car, making it easy to move. Maria Biggs, Google’s Street View program manager, said this helps update places not mapped in 10 years.
The portable camera allows Google to expand. It has added countries like Bosnia and Herzegovina, Namibia, and Liechtenstein, while mapping over 250 countries worldwide.
AI Makes Maps Smarter
Google added Gemini, an AI chatbot, to Maps in October. Gemini can summarize reviews, check road conditions, and find places like dog-friendly cafes. It also shows real-time transit updates, parking suggestions, and walking directions.
Gemini powers Waze, another navigation app Google owns. Waze lets users report hazards with voice commands. It also suggests alternate routes to avoid traffic. Chris Phillips, Google Geo’s VP, said Waze helps drivers stay safe by warning about high-risk streets.
Privacy and Traffic Concerns
Google addresses privacy by blurring faces and license plates in Street View. It auto-deletes visits to sensitive places like abortion clinics. It also stores location history on devices, not in the cloud, for better privacy.
Google works with local authorities to manage traffic caused by alternate routes. It only uses public roads and follows local rules.
How Google Maps Makes Money
Google earns from Maps through ads and business tools. Companies like Wayfair and Uber pay for mapping services. Solar firms use Google’s accurate rooftop data to find new customers. Maps also powers car systems for brands like Honda and Ford.
The Future of Mapping
As robotaxis like Waymo grow in popularity, accurate maps become crucial. Waymo vehicles not only rely on Google Maps but also contribute to updating it. This synergy points to the future of autonomous navigation, with maps continuously improving through user interaction. Google Maps continues to innovate, making navigation smarter, safer, and more efficient.
