With the rise of ChatGPT and its competitors, we saw the smartphone market quickly changing its focus to embrace the new trend. Since last year, smartphone OEMs have been giving a great focus to AI in their releases and the specs of their smartphones. This year, we are only expecting this to intensify with the launch of new flagships. Infinix, one of the popular smartphone makers, is also preparing its new AI strategy for the market. The company hinted at its new shift to AI on its social media, with the words “Welcome to Gen Beta”.
Infinix will host a launch event on March 20 where it will unveil its “Infinix AI∞ Beta” strategy. As we said above, this marks Infinix’s new shift to AI as one of the pillars of its ecosystem. The company will also introduce new products, including the Infinix Note 50 series as well as new AIoT devices.
Infinix Embraces A New Era With “AI For All” Philosophy
We saw smartphone makers like Samsung and Oppo putting their efforts into the concept of AI in smartphones. The Korean brand, for instance, has its Galaxy AI ecosystem which introduces multiple features in One UI. Apple did the same with its Apple Intelligence which empowers iOS / iPadOS with some exclusive features. Infinix’s approach is targeting younger users. The brand’s goal is to develop mobile AI experiences to increase options for customization and accessibility.
As per reliable sources, the upcoming Infinix NOTE 50 series will have the One-Tap Infinix AI∞ feature. This particular feature introduces smart on-screen functions. These functions range from simple Q&A assistance to other advanced capabilities. It will be capable of recognizing addresses, adding new contacts and calendar entries with simple user inputs.
While smartphones like the Infinix NOTE 50 series are expected to be a key part of Infinix’s AI ecosystem, it will go beyond that. As part of its “AI for All” vision, the brand will introduce AI rings and AI buds during its upcoming launch. If you’re wondering, the upcoming Infinix AI Buds will have a powerful noise cancellation boosted by AI. Furthermore, it will offer support for seamless translation across many languages, which certainly is an interesting and innovative feature.
Infinix continues its efforts to bring powerful AI into its ecosystem. The company brought interesting announcements in the MWC 2025 which revealed its focus on innovation. Now, we expect this to be further expanded in the upcoming launch.
