Apple expects lower revenues in light of China’s Coronavirus crisis


Apple

Apple has posted an update to its quarterly guidance to investors from January. The new update informs them to expect lower revenues and slower iPhone business. This is mostly because of the health response to the outbreak of the Coronavirus. After all, iPhone manufacturing factories are working slower than usual.

While some factories already re-opened they are yet to ramp up production to meet Apple’s projected iPhone shipments. As a result, we may see the current iPhone stock affected by the issue. It includes all current models, as well as the upcoming iPhone 9. Interestingly enough, even the shipments of the AirPods Pro will suffer from the slowdown.

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The statement also reminds that Apple and partner stores are working just a few hours and are receiving a small number of customers in China. Apparently, “lady luck” isn’t on the Apple side. The company was expecting an expressive growth on its revenue due to the health iPhone sales due to the succesful 2019 lineup. However, the situation has changed with the Coronavirus outbreak. Of course, the company is just one among the many other companies suffering losses with the epidemic.

One of the most exciting events for the mobile segment, the Mobile World Congress 2020 was postponed, fearing the Coronavirus spread. According to Apple, the company is “fundamentally strong” and that this disruption to its business is only temporary.

Interestingly enough, the iPhone 9 (iPhone SE spiritual successor) will debut on March 31. However, we have to wait and see how things will play out until the announcement.

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